%20(2).png)
Leverage Our Venture Capital Expertise to Thrive in the Indian Startup Ecosystem
Meet the Founder Behind Asisa
About Puneet Suri
Puneet is a veteran of the PE/VC industry. He is an M.B.A. from IIM- Ahmedabad, and has been involved in more than 50 investments across consumer, technology and e-commerce sectors. He is based out of Gurgaon (NCR), India.
Puneet has worked with Brand Capital, Ernst & Young, and AT Kearney. His marquee deals include Snapdeal, Blinkit, Yatra, Mobikwik, Healthians, Lava, and Okinawa. He was also involved in international investments in Uber, Airbnb, and SpaceX.

Startup Idea Shaker
Dual Framework Approach for Generating, Refining and Validating Ideas
Puneet has written this book as a structured guide for aspiring founders to navigate the challenging journey of starting up. Unlike traditional advice that focuses only on execution, this book introduces a systematic framework to generate, evaluate, and refine startup ideas before diving in.
Whether you're an industry expert looking for viable opportunities or an early-stage founder seeking clarity, this book helps you deconstruct startup ideas, validate them with real-world insights, and ensure they are investor-ready.